Global Sports Protective Equipment Market Report Segment Analysis, Opportunity Assessment, Competitive Intelligence, Industry Outlook 2016-2023
The Global Sports Protective Equipment Market is expected to grow at a CAGR of 3.3% and is expected to reach a market size of US$8,438.4 by 2023. Sports protective equipment refers to the products that are used by athletes to prevent injuries and major fractures. Products that are included in the sports protective equipment category are protective footwear, helmets, mouth guards, and face protection, among others. The factors that are contributing to the growing CAGR are – a rise in sports participation among both the male and female population, increasing consumer spending on sports gear, prominence of international & national sports, and an increase in awareness about health among consumers. However, the availability of counterfeit products is a major factor to restrain the overall market. For instance, several unorganized players offer duplicate products of Nike, Puma, Adidas, among others, which destroys the brand image of the companies, thus hindering the overall market growth.
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Sports
Protective Equipment Market Segmentation Scope
By Product Type:
- Helmets
- Protective
Eyewear
- Pads
- Guards
- Chest
Protectors
- Gloves
- Mouth
Guards
- others
By Area of Protection
- Head
protection & face protection
- Eye
& ear protection
- Chest
& upper extremities protection
- Lower
extremities protection.
By
Distribution Channel
- Online
Channel
- Offline
Channel
Key findings/recent News:
September 2017: 2nd Skull
manufactured protective skull caps for sports such as rugby and football. The
Company received a funding of US$ 100,000 from National Football League, as a
part of HeadHealth Tech Challenge II.
March 2019: Xenith partnered with Women’s
Football Alliance, which is considered one of the fastest growing women’s
football leagues. With the strategic partnership, the Company aims to promote
the benefits of sports protective equipment products that are required during
sporting activities.
DROT
The global sports protective equipment market is witnessing
growth, owing to the increasing sports participation among both the male and
female population. Increasing involvements in sports in order to lead a
healthier life, coupled with the popularity of adventurous sports such as
mountain racing and trekking, is the major factor in triggering the market growth
of sports protective equipment. In addition to this, the rising popularity of
major sports such as rugby, baseball, soccer, and tennis, among others, is also
attracting consumers across the globe. Continuous product development, coupled
with the introduction of several regulations on using sports protective
equipment, is also a major factor to drive the overall growth of the sports
protective equipment market.
CPs
& CI
The major players operating in the global sports protective
equipment are Nike Inc., Adidas AG, Under Armour Inc., Puma SE, Amer Sports
Oyj, ASICS, Vista Outdoor Inc., Gray Nicolls, BRG Sports, Shock Doctor, and
Xenith, among others.
The major players operating in the market focus on new product
development, product launches, and several other strategies such as mergers and
acquisitions, in order to grab the attention of a greater number of customer
attention. Companies such as Nike, Adidas, Puma, and Xenith, among others offer
several sports protective equipment products and focuss upon continuous product
innovation, in order to stay competitive in the market. For instance, Nike
offers protective equipment products such as mouth guard, padded arm shivers,
chin straps, among others. The Company is also focussing on strengthening the
distribution channel in order to grab a greater number of customer attention.
For instance, in 2017, the Company reached US$ 2 billion in annual online
sales, which is 30% more than (the) previous year.
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